Leading Footwear Brand FitVille Announces Partnership with Zerosole

FitVille, a global leader in comfort-focused footwear, is proud to announce a strategic partnership with renowned UK podiatrists Dr. David Barton and Dr. Heather Smart. As founders of Zerosole, a respected therapeutic insole brand, both doctors bring unparalleled expertise and a distinguished reputation in foot care. This collaboration reinforces FitVille’s commitment to innovation while expanding its influence in key markets, particularly the United Kingdom and the United States.

Designing the Future of Therapeutic Footwear

Dr. Barton and Dr. Smart will work hand-in-hand with FitVille’s design team to develop a new generation of therapeutic footwear. Their clinical insight will enhance the functionality, comfort, and safety of FitVille shoes, with a special focus on meeting the needs of individuals managing diabetes or other foot conditions. This partnership ensures that FitVille products adhere to the highest standards of foot health, offering consumers a superior solution for pain relief and long-term foot care.

Expanding Global Reach and Brand Authority

Beyond product development, Dr. Barton and Dr. Smart will serve as official ambassadors for FitVille, lending their professional credibility to the brand. Their endorsement strengthens consumer trust, particularly in the UK and US markets, and supports FitVille’s efforts to grow its global presence and elevate recognition in international footwear markets.

FitVille’s Mission: Delivering the World’s Most Comfortable Wide-Fit Shoes

At its core, FitVille is dedicated to creating the most comfortable wide-fit shoes in the world. By combining superior support, cutting-edge technology, and lasting comfort, the brand continues to redefine therapeutic footwear, enabling individuals worldwide to walk, run, and stand with confidence and relief.

Founder’s Vision: Advancing Foot Health Worldwide

James Kuai, founder of FitVille, shared his enthusiasm about the partnership:

"Since founding FitVille in 2017, our mission has been to provide footwear that truly transforms daily life for people with foot challenges. Partnering with Dr. Barton and Dr. Smart allows us to combine their clinical expertise with our ergonomic designs, creating shoes that not only feel great but actively support foot health. This collaboration represents an important step forward in our ongoing journey to innovate and improve mobility for our customers worldwide."

About FitVille

Founded in Delaware in 2017, FitVille has rapidly grown into a global leader in ergonomic footwear. Known for its slogan “Liberate Your Toes with Comfortable Shoes,” FitVille specializes in wide-fit and therapeutic footwear designed for individuals with conditions such as plantar fasciitis, diabetes, bunions, and arthritis. With cutting-edge technologies like Comfort+™, PropelCore™, and ErgoFit™, FitVille combines American design excellence with expert Asian manufacturing to deliver shoes that provide comfort, support, and durability to millions of customers worldwide.